An interactive touchscreen located in the American section of the Guadalajara International Book
Fair allows visitors to manipulate a floating cloud of 200 author names, with imagery from the touchscreen simultaneously projected onto the nearby 30-meter wall. Information is touched, zoomed and panned to navigate a large amount of data. Partners in this effort included John Friedman Alice Kimm Architects, the Los Angeles Department of Cultural Affairs and the National Endowment for the Arts. The project was produced by Electroland in collaboration with designer Andy Goldman. 2009.